MAAREE Founder: My Very First Bra Fitting Experience... Sound Familiar?
MAAREE Founder, Mari, has also shared her own personal experience of her first ever fitting, and you may be surprised by what you read!
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Our promise to you
The MAAREE Guarantee
We understand how important it is to invest in your breast health and support. This is why we now offer a 12-month guarantee on all of our sports bras.
Athlete to engineer to entrepreneur
My MAAREE Journey
All my life I have been testing sports products. Competing at national level in my youth, sport was a big part of my childhood. Through school, I focused on an engineering path, mixing this with my passion for sport at University.
My career turned to sports bra performance testing under lab conditions. It was here I found my ultimate support did not exist, so I decided come up with a solution for me. This turned into creating MAAREE, a brand where Women Support Women.
What goes up must come down
Creating the Overband
During my sports bra testing days, we we're really focused on downwards motion. Our boobs move in a figure eight motion, and brands would always try to reduce the largest movement, which was downward.
However, I always believed upwards motion was overlooked. I visited a local charity shop to buy belts that I attached to my existing bras over the top of my chest. The results were outstanding. From here, the Overband was born.
Support starts with Fabric
Engineering support
A supportive sports bra is much more a technical piece of sporting equipment than a fashion piece.
Using our engineering and testing backgrounds, we have been able to structure a combination of fabrics. Providing stability and power for support as well as stretch and breathability for comfort.
Why doesn't my sports bra support me?
Free virtual fittings
80% of women are wearing the wrong size sports bra. This stat makes me cringe.
We started virtual fittings due to the inability to travel during the pandemic, but it turned into a valued service that gets women their right support at their convenience. We now offer fittings four days a week in two timezones for free.
Our collaboration
MAAREE x SWS
The Boobie Blog
The Good, The Bad, and The Awkward: How Was Your First Ever Bra Fitting?
Our Instagram followers share with us their first-ever bra fitting experiences, and they are eye-opening!
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